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Scheurer Swiss presents its new logo and sets an important milestone for the future with its new brand identity.

The rebranding of the fibre composite specialist and recruiter, Scheurer Swiss GmbH, represents the continuous development of the brand, products and services – and thus the growth of the company. Following the change of name and the new website, the logo now also visibly represents to the outside world what Scheurer Swiss for many years has successfully stood for: a dynamic and innovative Swiss company with the expertise of over 30 years of Formula 1 engineering and a comprehensive, globally unique range of services from a single source that goes far beyond motor sports engineering.

New brand identity shows company orientation

More than 30 years of experience in composite engineering in Formula 1, the royal class of motor and racing sports, distinguish Scheurer Swiss GmbH. The specialist in the field of fibre composite technology has also been able to demonstrate its expertise in the development of customer-specific composite components made of carbon, glass fibre or other fibre composite materials in numerous well-known projects in other internationally important sectors such as aerospace, defence and security, nautics and industry. Since March 2019 Scheurer Swiss has also been one of the state-licensed recruitment agencies – since then it has been successfully recruiting, hiring and placing competent specialists in a wide range of fields. The new logo of the fibre composite specialist and recruiter now also represents externally what has been the programme for many years: Dynamism, innovation and competence of the Swiss company, proven in the provision of top performance, combined with a globally unique all-round service – for highly efficient individual and needs-based customer solutions with an optimal cost-benefit ratio.

Important milestone

“We are proud of the change that our company has successfully undergone in recent years,” says Dominik Scheurer, CEO of Scheurer Swiss GmbH. In its early days, today’s Scheurer Swiss was a design and engineering company mainly active in racing and motor sports.

Dominik Scheurer, CEO of Scheurer Swiss GmbH and responsible for Human Resources and Composite Training.

Dominik Scheurer, CEO of Scheurer Swiss GmbH and responsible for Human Resources and Composite Training.

“With the vision in our luggage of making the high performance, precision and efficiency of fibre composite materials available to customers in other industries in an all-round service package, we have gradually advanced into other important areas in recent years. First and foremost in the aerospace industry. This is not least thanks to our maximum level of competence and experience from Formula 1,” continues Scheurer. “We had outgrown our old identity. A rebranding was the logical consequence,” announces Scheurer.

Scheurer Swiss is expanding its team with the experienced and competent Marketing Manager, Carina Petarra-Ferrante.

Carina Petarra-Ferrante is Head of Marketing at Scheurer Swiss GmbH and responsible for Public Relations.

In order to give the new orientation the appropriate appearance, the company brought professional marketing support into the team at the end of 2018 and has continuously adapted its brand identity ever since. The strategic principles of the new corporate design were not developed by external agencies but deliberately internally by the marketing department and implemented with the involvement of the company’s top management. The new look is completed with the redesign of the logo. “The aim was to create a logo that represents us as a Swiss company and at the same time looks modern and technical. Dynamics and competence as well as the unique all-round service were to be embodied without completely forgetting our roots in racing,” is how Carina Petarra-Ferrante, Marketing and PR Manager of Scheurer Swiss GmbH, describes the strategy.

More than just a new logo

Since the end of 2018, the brand identity of the former Scheurer & Co. Design & Engineering has been gradually adapted to the new corporate strategy. Starting with the change of name to the current Scheurer Swiss GmbH, followed by a complete relaunch of the website, the rebranding is reflected in the new, forward-looking logo, in the course of which the company’s corporate colours and fonts were also modified. The new logo is not only an unmistakable sign, it is also the epitome of the change and growth of the Swiss engineering and recruiting company in recent years and symbolizes the internationally active, successful Scheurer Swiss GmbH today. Thirty years of know-how in a new dress: Scheurer Swiss presents its new logo“The company and brand have undergone a transformation in recent years with the constant expansion of the target group to include various industries and the extended range of services, which we are addressing with the new brand strategy. It was time to present the new era to the outside world with a new and contemporary corporate image,” says CEO Dominik Scheurer.

The “Scheurer Swiss” brand

With the name change to “Scheurer Swiss GmbH”, the specialist for development and design of fibre composite components opened a first chapter in the new external presentation of the company. “The Swiss precision and quality as well as the certainty of having a reliable and innovative partner at their side are highly appreciated by our international customers and have been part of our success story since the beginning”, says Scheurer. For this reason, the new company name should bear Switzerland in its name and also represent the Swiss in terms of colour. The company went one step further and successfully applied for one of the rare dot.swiss domains awarded by the Swiss government. The coveted top-level domain unmistakably stands for the origin and anchoring of Swiss companies and profiles them both in their home market and far beyond their national borders. It lends exclusivity to the web presence and creates added value for the holder of the domain, because it underlines the identification with the Swiss brand and its values “quality, innovation and reliability”. CEO Scheurer confirms: “It is a great honour for us to have been chosen for the coveted dot.swiss domain. We wear it with due pride and are very grateful that we are able to present our corporate values, which we live by every day, in our external appearance.

Rewrapped into the future

In an increasingly demanding world where quality, innovation, dynamism and efficiency are paramount, more than ever before a company must distinguish itself with an individual, unique strategy – and convey this through the brand. “We are convinced of our proven, globally unique approach to offering customers in the field of fibre composite technology an advanced and highly efficient all-round service from a single source, which goes far beyond consulting, design, development, construction and production of fibre composite reinforced composite components,” confirms CEO Scheurer.

Scheurer Swiss GmbH brand emblem: Lightweight carbon design for aerospace components

The brand emblem of Scheurer Swiss GmbH is a central component of the new brand strategy and gives the company an unmistakable identity.

The new logo visualizes this complete approach – whose components can also be used individually and outside the field of fibre-reinforced composites – through the circular, dynamic point tail, which simultaneously represents the roots and dynamics of Formula 1 and the experience and competence of Scheurer Swiss GmbH gained from it, interpreting it as a wheel in motion and the “S” from “Scheurer” as a racetrack. The brand emblem resulting from this combination is a symbol for Scheurer Swiss and will provide great scope for the new brand in the future. “The emblem is a central component of our new brand strategy and gives us a distinctive identity. It can be used everywhere,” explains Scheurer. The quality and precision befitting a Swiss company is embodied by the dot.swiss domain, which is deliberately obvious given the company’s international activities.

Your project in good hands

Scheurer Swiss GmbH is the perfect partner when it comes to product development with state-of-the-art fibre composite technologies, personnel recruitment and composite training. We will be happy to advise you!

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The two renowned Swiss fibre composite specialists Gunnar AG and Scheurer Swiss GmbH enter into a future-oriented partnership.

The two renowned Swiss fibre composite specialists Gunnar AG and Scheurer Swiss GmbH are joining forces and now offer a globally unique, joint solution portfolio.

The two specialists in the field of fibre composite technology, GUNNAR AG for complete solutions in the field of digital cutting of fibre composite materials and SCHEURER SWISS GmbH with a comprehensive service portfolio in the development and design of fibre composite components, are now offering a progressive, jointly designed and complementary solution portfolio that is unique worldwide.

Digital solutions as a service

Manufacturing companies today are faced with the challenge of making their own value chain more and more completely digital. Among other things, this also brings with it major challenges in the area of investments. In order to make it easier for small and medium-sized companies in the manufacturing environment of fiber composite material processing to gain access to a complete, digitally oriented production process, GUNNAR and its partner company SCHEURER SWISS now offer a comprehensive service portfolio in this area.

The fibre composite specialists Gunnar AG and Scheurer Swiss GmbH enter into partnership and offer a globally unique, joint digital solution portfolio.

The fibre composite specialists Gunnar AG and Scheurer Swiss GmbH enter into partnership and offer a globally unique, joint digital solution portfolio.

The focus is on services in the following main areas, whereby the offer can be fully individualized in parts or completely:

  • 3D component development using Computer-Aided Design (CAD)
  • Processing of computer-aided conversion of 3D to 2D data and definition of the individual layers (shape, size) based on component structure analysis
  • Template digitization for computer-aided processing and further development of the data
  • 2D cutting data generation and cutting data optimization for use on GUNNAR cutting table
  • Cutting data optimization with focus on material resource optimization (nesting)

Outsourcing to specialists instead of buying

GUNNAR of course offers hardware and software solutions for every work area. Since extensive investments in peripheral processes do not pay off for all companies, but the digital focus in the manufacturing process of fiber composite components can hardly be avoided anymore, GUNNAR and SCHEURER SWISS see a clear market need in the offer of digital services in this area.

In addition to template digitisation, Scheurer Swiss also offers 3D component development by means of computer-aided design (CAD), conversion from 3D to 2D data and definition of the individual layers as well as cutting data optimisation for use on your cutting system.

In addition to template digitisation, Scheurer Swiss also offers 3D component development by means of computer-aided design (CAD), conversion from 3D to 2D data and definition of the individual layers as well as cutting data optimisation for use on your cutting system.

Both partner companies have already successfully networked their first customers. They are enthusiastic about the unique, complementary service offering of the two fiber composite specialists and were able to benefit from the new partnership: For example, previously complex and costly work steps and processes could be massively simplified and thus made more efficient by means of digitalisation, or existing CAD cutting data could be successfully adapted to new conditions in the shortest possible time.

Together on to the largest network for experts in the composite materials industry

Already at Composites Europe 2019 in Stuttgart, the two internationally renowned fiber composite specialists GUNNAR and SCHEURER SWISS had joined forces and appeared together under the label “Process Live” in the sense of future-oriented, intelligent – and thus digital – production of fiber composite components.
It is therefore not surprising that the official partnership extends the cooperation to further trade fairs. At this year’s JEC World in Paris, one of the world’s leading trade fairs for composite materials, the specialist in the field of digital cutting of fibre composite materials and the specialist in the development and design of fibre composite components will also be promoting the joint, forward-looking project of the digital solution as a service.

Your project in good hands

Scheurer Swiss GmbH is the perfect partner when it comes to product development with state-of-the-art fibre composite technologies, personnel recruitment and composite training. We will be happy to advise you!

Send inquiry >>

Scheurer Swiss is represented at this year’s Composites Europe fair in Stuttgart and invites you! Experience with us “live” the future of smart composites manufacturing.

The composites industry provides important impetus for lightweight construction and material innovations in automotive engineering, aviation, mechanical engineering, construction, wind power and the sports and leisure sector. In international competition, solutions with a high degree of automation are in demand. Composites Europe will present trends and progress in the production and processing of fibre-reinforced plastics from 10 to 12 September in Stuttgart, Germany. The fair will be flanked by the International Composites Conference and the Lightweight Technologies Forum. Foam Expo Europe will also take place at the same time at the Stuttgart Exhibition Centre.

Focus on innovative process technologies

Visitors to the fair will meet over 300 exhibitors from 30 nations who will be presenting materials, technical solutions and innovative application examples in Stuttgart. In addition to new products, the trade fair will focus in particular on innovative process technologies:
The “Process live” format will focus on processing and manufacturing processes that are perfectly matched to one another. In joint exhibition areas, machine and plant manufacturers will present their technologies in interaction with service providers from the engineering and design sector – and in operation, in order to be able to show the individual sub-processes in context.

“Process Live” special area with Scheurer Swiss

The “Process live” special area of the cutting specialist Gunnar from Switzerland is aimed specifically at the DACH market region with its small and medium-sized companies. Together with the laser projection expert LAP, the two proud members of the Swiss Aerospace Cluster, Gunnar and Scheurer Swiss – specialists for engineering and design – will present a linked overall process that combines modern machines, software and specialized manual work. Experience live a fully automatic process consisting of state-of-the-art lightweight construction technology, digital cutting and laser-guided layer build-up as part of a joint production process for composite components.

Free admission to Composites Europe 2019

Scheurer Swiss GmbH invites you!
Experience with us, Gunnar and LAP the future of intelligent manufacturing of composite components: See a completely digitally controlled intelligent manufacturing process from 3D CAD data through cutting to layer construction and discuss your engineering project with us – we offer you an expertise from over 30 years of Formula 1 engineering.
Benefit from our comprehensive composite know-how and experience live what happens when members of the Swiss Aerospace Cluster work together as partners to shape the future of lightweight construction. We look forward to your visit!

Composites Europe 2019, Stuttgart, Germany

10-12 September, hall 9, booth B06.

Voucher code: zjwt-92ga-kxwv-d9gf

Your personal invitation >>

 

Your project in good hands

Scheurer Swiss GmbH is the perfect partner when it comes to product development with state-of-the-art fibre composite technologies, personnel recruitment and composite training. We will be happy to advise you!

Send inquiry >>

Dr. Eng. Claudio Gianini, a luminary in the field of structural engineering, is a new team member of Scheurer Swiss GmbH.

Dr. Eng. Claudio Gianini is an expert in the field of computer-aided structural engineering. He has over 25 years of experience in structural design and finite element analysis of nearly all materials: from steel, aluminum, titanium and magnesium alloys to high-tech composite materials made of carbon, glass or Kevlar.

Roots in the Formula 1

As at Scheurer Swiss GmbH, the knowledge of Dr. Eng. Gianini is also based on his work in Formula 1, where cutting-edge technology is central. It was also Formula 1that first brought Dr. Gianini and today’s Scheurer Swiss GmbH into contact. At that time, Dr. Gianini and the CEO of Scheurer Swiss GmbH, Dominik Scheurer, were employed at Formula 1 Toyota – Dr. Gianini as a calculation engineer and Mr Scheurer as a design engineer – and were thus already working hand in hand successfully at that time.

Dr. Ing. Claudio Gianini is a luminary in the field of computer-aided structural engineering and started his own business in 2012.

Dr. Ing. Claudio Gianini is a luminary in the field of computer-aided structural engineering and started his own business in 2012.

Just like Dominik Scheurer, Dr. Claudio Gianini later became self-employed and founded his own company “Claudio Gianini – Computer Aided Engineering” in 2012. Since then, the two former colleagues have worked together successfully with their own companies on several occasions. Recently, Dr. Claudio Gianini has joined the core team of Scheurer Swiss GmbH.

25 years of calculation expertise on board

Scheurer Swiss GmbH is very pleased to have such an experienced and competent calculation engineer on board – because Dr. Claudio Gianini’s 25 years of calculation expertise fits exactly into our concept of the complete service we offer our customers: all services from calculation, construction and design to production and the finished component.

We asked the calculation expert which advantages he sees in the computer-aided modelling and analysis of complex thermostructural behaviour of mechanical components and assemblies and why the customers of Scheurer Swiss GmbH, now that he’ll be an integral part of the core team of Scheurer Swiss GmbH, can benefit even more from his specialist knowledge than before.

When work becomes passion

The expert for computer-aided structural calculations provides insights into his immense know-how from over 25 years of experience.

The expert for computer-aided structural calculations provides insights into his immense know-how from over 25 years of experience.

The expert for computer-aided structural calculations and author of numerous technical articles and editorial contributions as well as the two textbooks “Computer-Aided Structural Design” and “Advanced Structural Design Techniques” provides insights into his immense know-how gained in over 25 years of experience in the simulation of thermostructural behaviour of individual parts and mechanical assemblies and allows us to participate in his successful professional career.

The author of technical books shares his knowledge in the simulation of thermostructural behaviour.

The author of technical books shares his knowledge in the simulation of thermostructural behaviour.

Find out which expressive guiding principle accompanies him in his daily work and whether work is really just work for him – or much more than that.

Scheurer Swiss GmbH is pleased to welcome Dr. Eng. Claudio Gianini as a new team member and looks forward to many more successful projects.

 

 

 

Your project in good hands

Benefit from the comprehensive composite know-how of Scheurer Swiss GmbH gained from more than 30 years of Formula 1 engineering and our complete service in the field of fibre-reinforced composites, which is unique in Switzerland.

Send inquiry >>

The complete video interview with Dr. Eng. Claudio Gianini:

How Scheurer Swiss GmbH successfully paved its way into aerospace with Composites.

The yearbook «Schweizer Luft- und Raumfahrt», which is unique in Switzerland, was published for the third time this year. In three languages it is dedicated to the fascination of Composites and flying in all its spheres – and Scheurer Swiss GmbH is part of it!

Experts from all areas of aerospace report on national and international challenges and developments in the exclusive yearbook, published by Kömedia. Filled with technical articles, picture series, interviews and reports, «Schweizer Luft- und Raumfahrt» is once again an extremely fascinating source of information in 2019.

Read from the exciting perspective of a journalist what challenges Scheurer Swiss GmbH was confronted with on its way to the aerospace industry, how it successfully advanced in the highly competitive niche market of fibre composite materials and how it grew as a competent and reliable partner in the field of composites due to its unique complete range of services from consulting, design and engineering to production, personnel recruitment and training.

Report «Schweizer Luft- und Raumfahrt 2019 >>

 

Your project in good hands

You too can benefit from the comprehensive lightweight composite know-how gained from more than 30 years of Formula 1 engineering and our complete service, which is unique in Switzerland.

We will be happy to advise you >>

Secure file sharing – How Scheurer Swiss shares project data securely with Mount10

Data protection is written in capital letters at Scheurer Swiss GmbH. Our customers from the sectors of racing and motorsport, aerospace, nautics, defence and security as well as industry expect a professional handling of their sensitive data. MOUNT10 is the ideal partner for Scheurer Swiss when it comes to file sharing.

Data backup, shipping and support are crucial for us when we work on engineering projects. 3D-CAD data will increase in complexity and volume in the future. With the solutions of MOUNT10 we are able to master the upcoming challenges. We guarantee secure data storage and protect the shared project data of our customers.

Your project in good hands
Scheurer Swiss GmbH is the only provider in Switzerland to offer the complete process from consulting to engineering to production within its range of services in the field of lightweight composite engineering. In addition, we provide high-performance composite know-how on a long-term basis within the framework of professional and licensed personnel placement as well as customer-specific composite training. We will be happy to advise you!

Send inquiry >>